11 oct. | 09:30 - 09:45

Marketing and Technology Strategies Transforming Travel

Salle : Plénière

Description

As global travel and tourism brands look to address all regions and markets, there are unique industry marketing and technology strategies to consider. The successful brands of tomorrow will be those that have a strategy for understanding and meeting consumers’ needs in micro-moments. Join Lionbridge, our customer, Expedia, in a discussion on how to address global markets at scale.

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