Born into a family of entrepreneurs and with a master's degree in brand strategy, Clarisse Madern participated in the launch of Teads (then called BeeAd), the first advertising network for outstream video solutions, as an account manager. Clarisse stayed with the company for four years, notably during the acquisition of the company by Ebuzzing. With her experience in start-ups, Clarisse then joined RadiumOne to help launch the first independent trading desk in France. Then adtech Seedtag, the world leader in in-image advertising (advertising integration in digital content illustrations), called on this veteran of the advertising tech ecosystem to launch its Paris office. Originally from Toulon, this mother of two is passionate about decoration and travel.