[Masterclass] Appetite comes from creating. - How to create better to gain more... emotions, engagement, impact and business.

Oct 12, 2022 | 11:00 AM - 11:30 AM


In the battle for attention, your competitors are now on all fronts: gaming platforms, broadcasters, online media news, social media platforms... Finding your place and emerging in a context of user hyper-exposure is more than ever a challenge for brands. How to become a smart brand tomorrow and manage to appropriate the uses and platforms to better play with them? At 87seconds, our answer, imagined over the years, is obvious: think ATAWADAC: Any Time, Any Where, Any Device, Any Culture. A method that allows brands to create the right emotion at the right time with targets that no longer need them to exist. Answer through concrete cases!