[Masterclass] E-Trade Marketing: making the most of the Brand/Distributor relationship

Oct 12, 2022 | 1:30 PM - 2:00 PM


Thanks to e-trade marketing services, the most advanced retailers offer unique opportunities to brands to increase their revenues (via various levers: sourcing, activation, merchandising, account management) and to improve the management of their digital activity. Discover the stakes for suppliers and retailers as well as the means and possible limits of these services thanks to the testimonies of Carrefour and Michelin, hosted by Converteo.