[14h00 - 17h30] Session 2 - Mardi 11 oct. (après-midi) - SHAPE YOUR EXPERIENCE

Oct 11 2:00 pm - 6:00 pm


Gone is the B2B/B2C dichotomy: 2022 marked the entry into the B2H (Business-to-Human), where the only real differentiation vector is the experience offered to each stakeholder. Customers and employees expect fluidity, personalization and instantaneousness in every aspect of their journey.  What are the levers to activate to offer an optimal experience at all levels of organizations and their ecosystems?