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Trade Playlist

Oct 12th

08:45 am CEST - 08:50 am CEST

Plénière mardi 12 octobre

How is SNCF Réseau transforming itself to enable the emergence of true "railway entrepreneurship"?

The return of green mobility, opening up to competition, accelerated digitalization, absolute customer orientation... Once out of fashion, rail is now at the crossroads of profound transformations,...

Luc Lallemand

SNCF Réseau

Président de SNCF Réseau

Oct 12th

09:25 am CEST - 09:40 am CEST

Plénière mardi 12 octobre

Undertake its transformation thanks to a solid and scalable digital foundation: the ambition of La Banque Postale

How to become THE preferred bank of the French? In an ultra-competitive market where new agile digital players are emerging, La Banque Postale is undertaking its transformation based on content...

Alexandre Giros

La Banque Postale

Directeur de l'Innovation, du Digital et de la Data & Membre du Comité de Direction Générale

Luc Dammann

Adobe

Vice President & Managing Director Western Europe

Oct 12th

09:40 am CEST - 09:55 am CEST

Plénière mardi 12 octobre

How UCAR uses data to implement an innovative management strategy

The UCAR project started from an observation: The multiplication of information within the structures and the complexity of sales require data-driven management. This trend leads to a need to...

Head of Data Analytics

Oct 12th

09:55 am CEST - 10:10 am CEST

Plénière mardi 12 octobre

OUI.sncf - High-speed digital acceleration to serve the customer

OUI.sncf has designed its digital transformation around a major priority, guaranteeing its customers a fluid and frictionless experience. The entire marketing funnel has been optimized: brand and...

Business Director France

Oct 12th

10:10 am CEST - 10:25 am CEST

Plénière mardi 12 octobre

Luxury and payment in instalments: How Lancel combines exceptional commerce and new consumer habits

Speed, ease, acceptance and security are the key words for a memorable shopping experience. To offer its customers a seamless omnichannel experience, Lancel innovates by proposing additional...

Elisa Piano

Lancel

Retail Director Europe

10:25 am CEST - 10:35 am CEST

Plénière mardi 12 octobre

[New Business] Who are these new retailers who refuse the price war to win the experience war - The River Home case

42% of French people are willing to pay more for a quality product experience*. But what exactly is the product experience ? How do you orchestrate it ? What new practices are leaders using...

10:35 am CEST - 10:50 am CEST

Plénière mardi 12 octobre

What new meanings should the Learning Enterprise adopt for 2022?

These last few months have been a singular experience. What we thought was a parenthesis has extended over time and into the world, anchoring in time adaptations that we thought were temporary. It...

Clémence Marty-Chastan

APHP

Directrice de la Stratégie et de la Transformation

Elina Badetz

EDF

Directrice des services tertiaires

Pierre Andrade

SUEZ

Senior Vice President Digital & Decentralized Solutions

Fabrice Bonnifet

Groupe Bouygues

Directeur Développement Durable & Qualité, Sécurité, Environnement

David Quantin

Matmut

CIO, Directeur Général Adjoint Organisation, Systèmes d’Information et Innovation

Jean-Daniel Elbim

Bolloré Transport & Logistics

Directeur de la Transformation Digitale

Omer Waysman

Danone

Director, Global eCommerce & Business Development

Marc Bensoussan

IBM

Président, IBM Interactive - Senior Advisor Strategie & Transformation

Oct 12th

10:50 am CEST - 11:00 am CEST

Plénière mardi 12 octobre

Switching to a 4-day week: utopia or reality?

Find out how a company like AWIN, with over 1000 employees with 15 offices worldwide, successfully made the switch to a 4-day week. What strategy was put in place to remove one day per week, while...

Caroline Notter

Asana

Head of Southern Europe

Oct 12th

11:00 am CEST - 11:10 am CEST

Plénière mardi 12 octobre

New uses: how does EDF use design to support its customers in the energy transition?

Discover how the EDF Group has evolved from an industrial company to an increasingly service-oriented company committed to meeting the current needs of changing uses and consumption patterns. Julien...

Julien Villeret

EDF

Chief Innovation Officer

Oct 12th

11:10 am CEST - 11:20 am CEST

Plénière mardi 12 octobre

Economic & regional attractiveness: new challenges for a sustainable and hybrid environment

Geoffroy Boulard

Métropole du Grand Paris

Vice-président, Maire du 17ème arrondissement

Oct 12th

11:45 am CEST - 12:20 pm CEST

Plénière mardi 12 octobre

[11:50am - 12:20pm] MASTERCLASS SESSION 1

Oct 12th

12:43 pm CEST - 12:44 pm CEST

Plénière mardi 12 octobre

[12:30pm - 2pm] Lunch break & business meetings

Oct 12th

12:44 pm CEST - 12:45 pm CEST

Plénière mardi 12 octobre

[12:45pm - 1:15pm] LUNCH & LEARN : MASTERCLASS

Oct 12th

01:59 pm CEST - 02:00 pm CEST

Plénière mardi 12 octobre

Session 2 - Tuesday 12th oct. (hybrid) - The next data driven organizations

How to measure better and faster than competitors in order to react and adapt to a constantly changing VUCA world. How to develop a data culture across all business lines and deploy tools and...

Oct 12th

02:00 pm CEST - 02:10 pm CEST

Plénière mardi 12 octobre

[HUB35] À la rencontre des jeunes talents du digital français !

Discover the 35 laureates of the HUB 35 Digital Business Awards! They are Data Scientists, specialists in innovation, e-commerce, marketing or customer experience, and they carry out digital...

02:10 pm CEST - 02:20 pm CEST

Plénière mardi 12 octobre

Data at the heart of the customer experience economy

Thomas Husson

Forrester

Vice President, Principal Analyst

Oct 12th

02:20 pm CEST - 02:30 pm CEST

Plénière mardi 12 octobre

Data & AI: Pernod Ricard's new acceleration cocktail

3 doses of data, 1 dose of AI, serve fresh: the Pernod Ricard group, the world's second largest wine and spirits company, is developing a new and unprecedented gas pedal cocktail. With several key...

Pierre-Yves Calloc'h

Pernod Ricard

Chief Digital Officer

Oct 12th

02:30 pm CEST - 02:45 pm CEST

Plénière mardi 12 octobre

Steering through turbulence and reinventing yourself with data

At a time when the entire air transport sector has been severely affected, VINCI Airports has been able to rapidly deploy a data-driven system thanks to the collaboration of the airports in its...

RMDL

Rémi Maumon de Longevialle

VINCI Airports

Chief Financial Officer

Hervé Mignot

Equancy

Associé en charge de la data science et des technologies

Oct 12th

02:45 pm CEST - 03:00 pm CEST

Plénière mardi 12 octobre

How does John Lewis derive insights from speech analytics for customer experience and operational performance?

John Lewis and Sitel will present their contact center data structuring project and the insights it provides for both operational excellence and customer experience.

Graeme Matheson

John Lewis

Planning & Performance Lead

Cristopher Kuehl

Sitel Group

Global VP, Data & Insights

Oct 12th

03:00 pm CEST - 03:15 pm CEST

Plénière mardi 12 octobre

Accor responds to the crisis with digital innovation

The pandemic has had a profound impact on the entire tourism and hospitality industry. Despite the difficult context, Accor has continued to innovate and has pivoted its transformation model to...

Alix Boulnois

Accor

Chief Digital Factory Officer

Charles-Antoine Duron

Google France

Head of Travel & Mobility, Google France

Oct 12th

03:15 pm CEST - 03:25 pm CEST

Plénière mardi 12 octobre

How CANAL+ Brand Solutions supports brands with an innovative platform for measuring the effectiveness and optimization of TV campaigns?

In a context where advertisers expect an increasingly short-term return on their TV investments, CANAL+ Brand Solutions launches Connect+, an innovative solution allowing them to measure the...

Emmanuelle Godard

CANAL+ Brand Solutions

Directrice Marketing Digital et Innovation

Oct 12th

03:25 pm CEST - 03:40 pm CEST

Plénière mardi 12 octobre

How Renault Group is improving marketing performance at scale with a future-proof architecture

Laurent Laporte

Renault

Director Marketing Activation Services

Jérôme Colin

Fifty-Five

Managing Director Automotive, Mobility, Industry & Technology, Media, Strategy

Oct 12th

03:40 pm CEST - 03:50 pm CEST

Plénière mardi 12 octobre

Digital for performance and customers: how SUEZ transformed its business

Considering digital projects solely in terms of technology is too simplistic. Discover the complete vision of the SUEZ Group, which has been and continues to be transformed in a data-driven logic by...

Meriem Riadi

SUEZ

Group Chief Digital Officer

Oct 12th

03:50 pm CEST - 04:00 pm CEST

Plénière mardi 12 octobre

Digital transformation of the Ile de France Region, season 2: a new organization for new challenges

Over the past 6 years, the Region has laid the foundations for the first stage of its digital transformation with the move, teleworking, the IDF smart services platform, a CRM, not to mention the...

Bernard Giry

Conseil régional d'Île-de-France

Directeur en charge des systèmes d'information et de la transformation numérique

Oct 12th

04:00 pm CEST - 04:15 pm CEST

Plénière mardi 12 octobre

The "major moments of truth" in Adeo's digital transformation

When you aim to become the world's leading home platform and have to mobilise 150,000 employees and 900 points of sale in 20 countries with different brands such as Leroy Merlin, Bricoman and Zodio,...

Matthieu Grymonprez

Adeo

Global Leader Digital Data - CDO/CIO

Bruno Clément

ZEPRESENTERS

CEO / Auteur du Podcast "Moment de Vérité"

Oct 12th

04:15 pm CEST - 04:30 pm CEST

Plénière mardi 12 octobre

Kick-off

PVE

Perle, Vincent, Emmanuel

HUB Institute

Oct 12th

04:55 pm CEST - 05:30 pm CEST

Plénière mardi 12 octobre

[5pm - 5:30pm] MASTERCLASS SESSION 2

Oct 12th

05:30 pm CEST - 07:30 pm CEST

Plénière mardi 12 octobre

[5:30pm - 7:30pm] 🍹 Cocktail & business meetings

Oct 12th

07:30 pm CEST - 10:30 pm CEST

Plénière mardi 12 octobre

[7:30pm - 10:30pm] 🥂HUBFORUM gala dinner 🥂

Ask for your place* at the HUBFORUM Paris gala dinner and meet all the guest speakers and members of the HUB Institute community for an evening of networking and insights in a unique...

REPLAY HUBFORUM 2021

Plenary - October 12th

Wednesday - October 13th

Masterclass

Welcome Speech

7 key trends for 2022 (1/2)

Session 1 - Tuesday 12th oct. (hybrid) - The next generation of Business

How is SNCF Réseau transforming itself to enable the emergence of true "railway entrepreneurship"?

Undertake its transformation thanks to a solid and scalable digital foundation: the ambition of La Banque Postale

How UCAR uses data to implement an innovative management strategy

OUI.sncf - High-speed digital acceleration to serve the customer

Luxury and payment in instalments: How Lancel combines exceptional commerce and new consumer habits

[New Business] Who are these new retailers who refuse the price war to win the experience war - The River Home case

What new meanings should the Learning Enterprise adopt for 2022?

Switching to a 4-day week: utopia or reality?

New uses: how does EDF use design to support its customers in the energy transition?

Economic & regional attractiveness: new challenges for a sustainable and hybrid environment

[11:50am - 12:20pm] MASTERCLASS SESSION 1

[12:30pm - 2pm] Lunch break & business meetings

[12:45pm - 1:15pm] LUNCH & LEARN : MASTERCLASS

Session 2 - Tuesday 12th oct. (hybrid) - The next data driven organizations

[HUB35] À la rencontre des jeunes talents du digital français !

Data at the heart of the customer experience economy

Data & AI: Pernod Ricard's new acceleration cocktail

Steering through turbulence and reinventing yourself with data

How does John Lewis derive insights from speech analytics for customer experience and operational performance?

Accor responds to the crisis with digital innovation

How CANAL+ Brand Solutions supports brands with an innovative platform for measuring the effectiveness and optimization of TV campaigns?

How Renault Group is improving marketing performance at scale with a future-proof architecture

Digital for performance and customers: how SUEZ transformed its business

Digital transformation of the Ile de France Region, season 2: a new organization for new challenges

The "major moments of truth" in Adeo's digital transformation

Kick-off

[5pm - 5:30pm] MASTERCLASS SESSION 2

[5:30pm - 7:30pm] 🍹 Cocktail & business meetings

[7:30pm - 10:30pm] 🥂HUBFORUM gala dinner 🥂

Ticketing

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