HUBFORUM Paris 2024

Incremys

Our Sessions

8 OCT
4:25 PM - 4:40 PM
PLÉNIÈRE

[Incremys] From ChatGPT to business uses: the potential and limits of generative AI

Generative AI promises an easy answer for rapidly creating professional-quality content and images. However, behind the hype, the reality of digital transformation is often more mixed... This plenary session will explain how AI works, and its capabilities and limitations, to provide a holistic view and help managers sort out what is real from what is not, so that they can carry out a genuine transformation.
IT
Iban Touchet
Incremys
Dirigeant
8 OCT
4:45 PM - 5:15 PM
MASTERCLASS

The age of automation: large-scale content creation

The aim of this masterclass is to illustrate the state of the art in large-scale content creation using generative AI. We will explain how we have co-constructed an automation solution with our digital marketing customers (e-commerce, CRM, media, etc.) and then illustrate the solution with various use cases: product pages, marketplace descriptions, category pages, email marketing relaunches, Ads, SMS, display, etc.
YL
Yoan Lavrentieff
Incremys
Responsable Commercial
IT
Iban Touchet
Incremys
Dirigeant
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