HUBFORUM Lead the Next

From data foundation to AI: Longchamp's structural choices

Apr 15, 202610:50 am - 11:35 AM
Masterclass avril 2026

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From data foundation to AI: Longchamp's structural choices
Modernising your data platform is not an IT project: it is a strategic decision. During this session, Longchamp will share the structural choices that laid the foundations for a scalable data architecture capable of supporting performance and growth in a demanding retail environment. Beyond the technological aspects, the session will address key trade-offs (build vs. buy, investment sequencing, risk management), speed of execution, contractualisation, and lessons learned from deployment. The discussion will also focus on the next step: how to transform a solid data foundation into a lever for AI at scale, serving decision-making and operational efficiency.

Speakers



AEK

Alaa Eddine Kay

Longchamp
Business Intelligence Manager
MW

Marshall Wilson

Fivetran
Account Executive, Enterprise