LC
Digital Factory: Reinventing the customer experience in the age of generative AI
Sep 30, 2026 — 10:15 am - 10:25 AMAuditorium 2026 - HUBFORUM LEAD THE NEXT
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From transaction to relationship: how do we reinvent our interaction with policyholders? At a time when expectations regarding immediacy, fluidity and transparency have never been higher, how does a Digital Factory redefine the customer experience to meet these expectations without losing sight of what really matters: the human connection? At AXA, digital transformation and generative AI are being harnessed to create a simpler, more responsive and more relevant relationship.
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